Learning Lab - Designing Data Strategies for Complex Customer Relationships

B2B Solution Architect Program - Learning Lab

Github Page Detailing the Course Content: https://b2bsolutionarchitectprogram.github.io/b2bdatastratlearninglabv1/

Session 1 Topics: What Does B2B Even Mean?, The Systems of Engagement Framework, Assessing an Organization's Readiness, Assessing Your B2B Relationships, Questions and Discussion

Session 2 Topics: Optimize Data Strategies
Current state setup of representative customer org
Define the future state customer model
Data standardization
D&B Optimizer as customer data

Session 3 Topics: Building Data Strategies
Deduping customer data across entities
Identifying Duplicates
Report on Duplicates
Ongoing Dupe Protection

Session 4 Topics: Advancing Data Strategies
Build out a Customer Hierarchy using Flow
Build out Accounts using Hierarchy Builder
Data Tools
CIM
The Data Cloud!